"Pretty clothes for nostalgic souls"
Our brand is inspired by our Designer’s Great Aunt, Joanie; a glamorous woman who tapped and twirled her way through the fifties and sixties. She was always well-turned out with perfectly coiffed red hair and to this day, Joanie enjoys nothing more than an afternoon of tea dancing, indulging in high tea with friends, and an ice cold glass of ginger beer.
Joanie was born out of a desire to create vintage-inspired style for the modern wardrobe, with fun, flirtation and femininity at its heart.
We're from: UK